Simon Thomas Talks Social Media with Fox 2 Detroit The power of social media for lead generation September 16, 2021 The power of social media for lead generation. 📲 Simon Thomas recently spoke with FOX 2 Detroit on how our agents are harnessing the power of social media to build their business. Social media brings the relationship-building aspect of real estate to online communities. Users feel a connection and trust with the agent. A combination of posting listings, sharing educational, informative and relatable content is driving leads for our agents and allowing them to sell their clients homes quicker. Engaging videos, high quality photography and branded graphics from DOBI. Staying on top of social trends for their content is setting DOBI agents apart from the competition.